Arturo Forzán Rovirosa has been the creator of the most relevant concepts of pop radio in Mexico. His career has more than 30 years, where since 1979 he has been an announcer, producer, manager and director in more than 14 stations in Mexico City and in the most important squares of the country.

He has run the biggest and most successful radio stations of the last two decades, being a watershed in pop radio.

In 1986 he would arrive at the direction of Fm Tú in Monterrey, where the great boom of FM and musical radio would begin, having pop music in Spanish as a banner, taking it to the first place of popularity.

In 1989 it would arrive at Estereo 102 in the Federal District, with this the boom of color radio would be transcendental, immediately displacing the other stations and giving the public the best option in pop music, positioning it as number 1 in Mexico. and at the same time innovating and creating the concept of massive events with the most important artists of the moment.

In 1991 one of the most relevant pop stations in Mexico would come, 5 continuous songs was the motto of the impressive radio; Pulsar FM 90.5 arrived with Arturo Forzán to be number 1 in the format with fresh formulas and an impressive call.